This winter and early spring has been a fun writing exercise for me, as I was able to capture some of the most prevalent topics arising whenever I speak with organizations about their respective product endeavours. For those who have read every post, thank you! For those getting started, please find this suggested reading order:... Continue Reading →
“Sometimes the only way to win is not to play.” OR – Don’t Peanut Butter
The aforementioned is one of my absolute favorite quotes from the cult 1983 movie War Games. There are few quotes that I think of that apply more to product leadership, as it is widely agreed that the art of product management is identifying what doesn’t get done… When defining long-term roadmap as outlined in the... Continue Reading →
Understanding How to Realize Your Full Potential; Having a Long-Term Perspective
In my conversations with many companies, two key questions that one would expect product teams to have the answers for, but most do not are: How do you *authoritatively win in your category? If you were given $100 million of incremental investment tomorrow, how would you spend it? *Authoritatively Win is defined as having a... Continue Reading →
Finance and GTM Metrics ARE Product Metrics
Many of the organizations I have spoken to define their product metrics entirely within the realm of user activity and adoption. Yet, at the same time, there is an inherent desire for product leaders to act as General Managers or CEOs of their product lines. In the current market/economy the best path forward is no... Continue Reading →
The Scope of Product Management is Anything that Touches Product
Time and again, one of the largest challenges I see affecting companies with their product teams is having unclear and/or incomplete definitions of what constitutes the product. My rule of thumb is that if it touches the product, it is within the scope of product management. The rationale behind this is simple – if it... Continue Reading →
How Product Leads with Seamless GTM Alignment
Most product organizations have varying degrees of alignment with their various Go-to-Market (GTM) organizations. Best-in-class organizations have a systematic, organized process whereupon: Product systematically enables the GTM organization, such that the product value and differentiation is clearly aligned with and baked into all stages of the GTM process beginning with demand generation and flowing all... Continue Reading →
Quantitative Adoption Funnels and Growth Loops are for Everyone
I have found that it is the belief of many executives that investing in product analytics and measuring product adoption (including identifying up-sell opportunities, or growth loops) is something exclusive to B2C, consumer, and/or product-led-growth (PLG) businesses only. I would argue the counterpoint that these are for everyone, regardless of business type – and will... Continue Reading →
Get the Basics Right in the Eyes of the Customer with Jobs-to-be-Done
I can’t name any organization that doesn’t conduct some form of qualitative user research. However, very few do so on a systematic, end-to-end basis. This results in deep understanding within pockets, but no clear picture of how things fit together end-to-end from the customer perspective. My suggested alternative is to leverage the Jobs-to-be-Done (JTBD) methodology.... Continue Reading →
OpenAI Drama Seemingly Over; Microsoft Wins (inevitable); and Why Big Tech is a Builder’s Friend when Mission Criticality Matters
Yesterday Sam Altman of OpenAI announced that it was back to business as usual (not that they missed many, if any steps) at OpenAI, the board has been re-constituted, and Microsoft now has a non-voting seat at the table. Further governance changes are forthcoming to prevent what happened from recurring, as well as an investigation... Continue Reading →
OpenAI Developer Day and the World’s First AI Platform
A few weeks back, I surmised that now was the time for builders given the state of Generative AI. And, with yesterday’s Developer Day, OpenAI has completely upped the game on the entire industry on innovation once again AND reinforced the point that now is indeed the time for builders. In short, yesterday’s announcements evolved... Continue Reading →